A.P. MARKFED, or Andhra Pradesh State Co-operative Marketing Federation Ltd, was established in 1957 with its headquarters in Vijayawada, Andhra Pradesh, India. Its main objective is to help farmers secure better prices for their produce by addressing their market needs and providing agricultural inputs. efarmarket is a venture by A.P. MARKFED and serves as a comprehensive end-to-end agri marketplace services portal. E-farmarket stands as a pioneering government-backed trading portal that connects key stakeholders, including farmers, buyers, traders, and processors. Its extensive reach covers the entire state of Andhra Pradesh, aiming to establish a unified marketplace for agricultural trade.

Through this platform, farmers gain direct access to a wider network of buyers, traders, and processors, transcending traditional boundaries and enabling them to explore new market opportunities. Similarly, buyers, traders, and processors benefit from enhanced access to diverse agricultural products, empowering them to make informed purchasing decisions. The platform's comprehensive approach fosters transparency, efficiency, and trust in the agricultural trade ecosystem.

By leveraging the power of technology, e-farmarket revolutionizes the way agricultural commodities are bought and sold, driving economic growth and empowerment for farmers, while also meeting the needs and demands of buyers, traders, and processors. As the first of its kind initiated by a government, e-farmarket sets the stage for modernizing and transforming the agricultural sector in Andhra Pradesh. NH1Design was commissioned to design the brand identity for the platform.